BIOMEDICAL CHALLENGES
Biomedical forecasting must incorporate the large amount of uncertainty
in getting a product to market, given the large number of trials
and approvals necessary. Once approved, the challenge is for constant
re-quantification of a global market opportunity, given there
changing competitive pressures.
Forecasting within biomedical must quantify and allow competitive
intelligence factors to be incorporated. For example, Excel provides
an ideal platform for "total addressable market" and
associative quantitative analysis.
BIOMEDICAL SOLUTIONS
Forecast vision models allow the capacity to build flexibility
within a model, modelling "what if" scenarios for expected
future returns given uncertainty. As well as capacity and flexibility
to include multiple revenue models - licensing.
Models can be produced with a rapid valuation tool in the event
of approaches from "big pharma" and contain inbuilt
modelling sensitivity of the model towards pricing, regulatory
approvals, costs and potential profitability.
Essential scenario analysis to compare profitability models
at various volume thresholds
BIOMEDICAL EXAMPLES
Reviewing and costing of alternative scenarios for an early stage patent protected cancer detection innovation.
Producing a risk adjusted valuation for a medical device prior to FDA final approval.
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